Vision & Blueprint 2030

Purpose, Principles, Strategy, & Foundational Elements

Our Purpose, Principles, Vision & Mission, and Overarching Strategy

Purpose

At the U, we transform lives through teaching, research, and patient care in service of our community

Principles

EXCELLENCE

Continuous improvement in pursuit of excellence

VALUE

Culture of belonging where everyone should be valued, and everyone should add value

INTEGRITY

Always do the right thing, for the right reason

Vision & Mission

TEACHING

Leading the future of education and preparing STUDENTS to thrive

RESEARCH

World-renowned pioneer for innovative, integrated, and transformational RESEARCH

PATIENT CARE

The region’s destination hub for the highest quality complex PATIENT care

ATHLETICS

Win on the field and in the classroom

Strategy

Mission First, Always – Our Students, Our Patients, Our Research – Driven By Our Faculty and Staff

Shape the future of education, equip our students to thrive
Pioneer innovative, integrated, transformational research
Be the region’s destination for highest quality complex care
Positively impact lives through excellence in Athletics

Run The U Better

Take bold actions to advance the U
Continuous improvement in everything we do
Drive efficiency in our operations
Optimize our financial and physical assets

Own Our Culture – You Are The U

Be of service to our mission
Strive for continuous improvement
Value all individuals